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Small Business Marketing Minute

Learn how to use the Duct Tape Marketing System created by John Jantsch, widely regarded as the world's most successful small business marketing system.

Our practical how-to tips, advice, and real-life examples will teach you what you need to know to implement this system in your business. Take the mystery out of your marketing and get inspired to grow your business!

Marketing topics covered on the podcast by Kevin Jordan from Redpoint Marketing Consultants will include marketing strategy, inbound marketing tactics, online marketing, lead generation, sales, referral generation, and much more.

Most episodes will last just a few minutes so that you can fit them into your busy schedule, but occasionally episodes featuring special guests will run a bit longer.

Jul 12, 2016

Today's episode features another small business marketing case study, this time with a local accountant.

I think you'll enjoy this case study, because prior to working with me the accountant was in a situation very common for local small business owners.  He was heavily invested in "traditional" marketing tactics like the Yellow Pages and sponsoring local events, while at the same time not having much of an online presence.  In my interview with the CPA, we discuss how our project changed that and what results he is seeing from our work.