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Small Business Marketing Minute

Learn how to use the Duct Tape Marketing System created by John Jantsch, widely regarded as the world's most successful small business marketing system.

Our practical how-to tips, advice, and real-life examples will teach you what you need to know to implement this system in your business. Take the mystery out of your marketing and get inspired to grow your business!

Marketing topics covered on the podcast by Kevin Jordan from Redpoint Marketing Consultants will include marketing strategy, inbound marketing tactics, online marketing, lead generation, sales, referral generation, and much more.

Most episodes will last just a few minutes so that you can fit them into your busy schedule, but occasionally episodes featuring special guests will run a bit longer.

Dec 31, 2015

Content marketing is here to stay, and the content arms race will only intensify in 2016.  Remember the good old days when all a business needed was a tri-fold brochure and a website?  Now, every small business practically has to run their own publishing house in order to keep up with the competition when it comes to...

Dec 21, 2015

All too often, as small business owners we are so busy running our businesses that we fail to stop and take stock of everything we have been able to accomplish.  The end of the year is a great time to do that, so today I'd like to suggest that you take a moment to write down everything that you were able to accomplish...

Dec 12, 2015

While most big businesses have some type of statement about their mission, value, and purpose that they use as a guide in their marketing efforts, not many small businesses do.  As Scott Beebe from Business on Purpose explains in my interview with him, this is a shame,  and also a lost opportunity.

Scott shares several...

Dec 4, 2015

It's the time of year that many businesses send out holiday cards to their current customer base.  I think this is a great idea, but unfortunately many business owners think that the main purpose of doing this is simply to say "happy holidays". 

It's not--and if that's what you think, you're missing a big marketing...

Nov 21, 2015

My favorite TV show has new episodes again!  If you are a small business owner, you need to check out The Profit on CNBC.  It's much more than good entertainment--it's a fantastic education in how to run a small business.  Listen to today's episode to find out why I like the show so much, and why you need to watch...