Nov 21, 2015
My favorite TV show has new episodes again! If you are a small business owner, you need to check out The Profit on CNBC. It's much more than good entertainment--it's a fantastic education in how to run a small business. Listen to today's episode to find out why I like the show so much, and why you need to watch...
Nov 16, 2015
It doesn't matter how effective your advertising and marketing campaigns are, or how much money you spend on them, if you and your staff lack basic sales skills. If your staff is not able to convert a phone call from a potential customer into an actual customer, all of the money it took to generate that phone call...
Nov 9, 2015
Once again, there have been a few big stories in the news lately about businesses getting in trouble about things related to customer reviews. This time around, the stories involved businesses using fake reviews, and one business who decided to try and charge a customer for leaving a negative review. I guess it must...
Nov 6, 2015
Sometimes, we as small business owners are so close to our own businesses that we forget a very important fact--our prospective customers actually don't always know what we want them to do. If they see our ads or stumble across our website and want to see if we can help them, are they supposed to give us a call? Fill...