Jun 28, 2016
Recently, Google took what is called a "manual action" against my website due to the fact that they erroneously believed that I was engaging in "link schemes"--i.e., selling links on my site for the purpose of helping other sites increase their domain authority. I actually wasn't doing anything wrong, but the process...
Jun 22, 2016
If you've owned a business for more than a week, you've probably started getting them. I'm talking about those robo-calls that begin with a message of "This is so-and-so, your local Google specialist..." or something to that effect. The message then goes on to say some variation of the following:
Jun 20, 2016
It's one thing to tell you on this podcast about small business marketing tactics and strategies that should work, but it's another thing to actually show you a real-life example of a case where they have worked. That's exactly what I do in today's episode, as I interview one of my clients--Jimmy Dedmond, the owner of...
Jun 11, 2016
One of the most important skills a local small business owner must master is that of capturing and holding the attention of their ideal customer. That topic is the subject of the book Captivology by Ben Parr, which won a 2016 Small Business Book Award in the category of marketing from Small Business...