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Small Business Marketing Minute

Learn how to use the Duct Tape Marketing System created by John Jantsch, widely regarded as the world's most successful small business marketing system.

Our practical how-to tips, advice, and real-life examples will teach you what you need to know to implement this system in your business. Take the mystery out of your marketing and get inspired to grow your business!

Marketing topics covered on the podcast by Kevin Jordan from Redpoint Marketing Consultants will include marketing strategy, inbound marketing tactics, online marketing, lead generation, sales, referral generation, and much more.

Most episodes will last just a few minutes so that you can fit them into your busy schedule, but occasionally episodes featuring special guests will run a bit longer.

  1. All Episodes
  2. Episode 159: The Real Purpose of Holiday Cards

Episode 159: The Real Purpose of Holiday Cards

Dec 4, 2015

It's the time of year that many businesses send out holiday cards to their current customer base.  I think this is a great idea, but unfortunately many business owners think that the main purpose of doing this is simply to say "happy holidays". 

It's not--and if that's what you think, you're missing a big marketing opportunity.  In today's episode, I explain the true purpose of holiday cards, and give you a few ideas about how to use your holiday card mailing to get big results for your business this year.